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lululemon athletica inc. (LULU)·Q1 2026 Earnings Summary

Executive Summary

  • Q1 2026 delivered net revenue of $2.371B (+7% YoY, +8% constant currency) and diluted EPS of $2.60; results were essentially in line with consensus (Revenue: $2.370B estimate vs $2.371B actual; EPS: $2.603 estimate vs $2.60 actual) and at the high end of company guidance . Revenues/EPS consensus data: Values retrieved from S&P Global*.
  • Gross margin expanded 60 bps to 58.3% on lower product costs and better markdowns; SG&A deleveraged 170 bps to 39.8% largely due to an FX revaluation loss, compressing operating margin to 18.5% (-110 bps YoY) .
  • Americas comparable sales declined 2% (constant -1%) amidst U.S. store traffic softness, while International remained strong (+6% comps; China Mainland +8% constant-currency comps) .
  • Guidance: FY revenue maintained at $11.15–$11.30B, but FY EPS lowered to $14.58–$14.78 (from $14.95–$15.15); Q2 2026 guided to $2.535–$2.560B revenue and $2.85–$2.90 EPS, with margin headwinds from tariffs and foundational investments .
  • Key catalyst: Tariff headwinds and planned mitigation (modest strategic pricing and sourcing efficiencies) plus expanding distribution of high-profile product innovation (Align No Line) into all stores by fall; management emphasized agility, brand strength, and market-share gains despite a cautious U.S. consumer .

What Went Well and What Went Wrong

What Went Well

  • International momentum: Net revenue +19% (+20% constant) with China Mainland +22% constant and Rest of World +17% constant; total international comps +6% (+7% constant) .
  • Gross margin expansion: +60 bps YoY to 58.3%, ahead of guidance, driven by ~130 bps product margin improvement (lower costs, improved damages and markdowns) partially offset by FX and fixed-cost deleverage; “gross margin approximately flat” guidance was exceeded .
  • Product innovation and brand activations: Early success of Align No Line (initial 80 doors), Daydrift trouser sell-outs, Be Calm, Glow Up; “Summer of Align” campaign raised unaided U.S. brand awareness from mid-30s to 40% .

What Went Wrong

  • U.S. softness: Americas comps -2% (constant -1%), lower store traffic persisted into Q1; management noted a “more cautious, discerning consumer” and elevated promotional activity in the U.S. market .
  • SG&A deleverage and FX: SG&A rose to 39.8% of sales (+170 bps YoY), above guidance due to an FX revaluation loss; operating margin fell to 18.5% (-110 bps YoY) .
  • Inventory dollars up 23% to $1.652B (units +16%), pressured by higher average unit cost (AUC) from tariffs and FX; management expects dollar inventories to be up low‑20s in Q2 as mitigation actions phase in mostly in 2H .

Financial Results

MetricQ3 2025Q4 2025Q1 2026
Revenue ($USD Billions)$2.397 $3.611 $2.371
Diluted EPS ($USD)$2.87 $6.14 $2.60
Gross Margin %58.5% 60.4% 58.3%
Operating Margin %20.5% 28.9% 18.5%
Comparable Sales (Total, YoY)+4% +3% +1%
Q1 2026 Actual vs S&P Global ConsensusRevenue ($USD)EPS ($USD)
Actual$2,370,660,000 $2.60
Consensus$2,369,546,560*$2.60301*
Surprise+$1.11M (≈+0.05%)*-$0.003 (~-0.1%)*

Values retrieved from S&P Global*.

Regional/Channel KPI (Q1 2026)Value
Americas Net Revenue Growth YoY+3% (constant +4%)
International Net Revenue Growth YoY+19% (constant +20%)
Americas Comparable Sales YoY-2% (constant -1%)
International Comparable Sales YoY+6% (constant +7%)
Digital Revenue$961M (41% of total revenue)
Store Channel Sales Growth YoY+8%
Ending Store Count770
Net New Stores (Q1)+3
Total Gross Square Feet3,415k
Share Repurchases1.4M shares; $430.4M cost ; CFO: 1.36M at $316 avg
Cash & Equivalents$1.325B
Inventories$1.652B (+23% YoY; units +16%)
Effective Tax Rate30.2%

Guidance Changes

MetricPeriodPrevious GuidanceCurrent GuidanceChange
Net RevenueFY 2025$11.15–$11.30B $11.15–$11.30B Maintained
Diluted EPSFY 2025$14.95–$15.15 $14.58–$14.78 Lowered
Gross Margin (YoY)FY 2025~-60 bps vs FY 2024 (prior guide) ~-110 bps vs FY 2024 Lowered
SG&A Rate (YoY)FY 2025~+50 bps deleverage (prior guide) ~+50 bps deleverage Maintained
Operating Margin (YoY)FY 2025~-100 bps (prior guide) ~-160 bps Lowered
Effective Tax RateFY 2025~30% ~30% Maintained
Net RevenueQ2 2026n/a$2.535–$2.560B New
Diluted EPSQ2 2026n/a$2.85–$2.90 New
Regional Growth OutlookFY 2025n/aNorth America low–mid single-digit; China Mainland +25–30%; Rest of World ~+20% New color

Notes: Management assumes incremental tariffs of ~30% on China and ~10% on remaining sourcing countries; mitigation via vendor savings and targeted pricing, with greater impact in 2H .

Earnings Call Themes & Trends

TopicQ-2 (Q3 2025)Q-1 (Q4 2025)Current (Q1 2026)Trend
Tariffs/MacroLimited focus; strong international momentum Macro uncertainties noted; FY25 outlook set Explicit 30%/10% incremental tariff assumptions; pricing and sourcing mitigations phased into 2H; Q2 margin headwinds Rising headwind; mitigation ramping
U.S. Demand/TrafficAmericas comps -2%; aiming to accelerate U.S. Americas comps flat; cautious outlook U.S. store traffic remained soft; comps -2%; promotional market intensity anticipated Persistent softness
Product InnovationBroad franchise strength; newness pipeline Newness and innovation drove beat Align No Line, Daydrift, Be Calm, Glow Up showing strong early response; full rollout in fall Strengthening newness
Brand ActivationHoliday setup; engagement focus Power of Three ×2 reiterated “Summer of Align” campaign; U.S. unaided awareness to 40% Improving awareness
International ExpansionStrong growth; store adds incl. Mexico International +38% in Q4; 767 stores Entering Italy (company-op), Belgium & Czech (franchise); China stores ~154, target ~200+ Expanding footprint
Supply ChainNo major issues flagged Normal operations Dual sourcing, vendor costing discussions central to tariff mitigation Leveraging efficiencies

Management Commentary

  • “We intend to leverage our strong financial position and competitive advantages to play offense, while we continue to invest in the growth opportunities in front of us.” — CEO Calvin McDonald .
  • “Given the uncertainties in the macro environment… we are maintaining our revenue guidance for the full year. We now expect gross margin to decrease ~110 bps and operating margin to decrease ~160 bps versus 2024, driven predominantly by increased tariffs.” — CFO Meghan Frank .
  • “Unaided brand awareness in the U.S. grew from the mid-30s in Q4 to 40% in Q1.” — CEO Calvin McDonald .
  • “We are planning to take strategic price increases on a small portion of our assortment… modest in nature, alongside sourcing efficiency actions, with more impact in the second half.” — CFO Meghan Frank .
  • “Align No Line… early results very encouraging… will roll to all stores by September.” — CEO Calvin McDonald .

Q&A Highlights

  • Tariff mitigation: Management will implement modest, targeted price increases and sourcing/vendor efficiencies; expects mitigation to be more impactful in 2H 2025 and into 2026 .
  • U.S. comps: Lower traffic persisted; conversion slightly down YoY; average dollars per transaction higher; promotional intensity monitored, with risk of a spike in the back half if macro headwinds continue .
  • Markdown outlook: Q1 markdowns down ~10 bps YoY; prudently modeling 10–20 bps higher markdowns for FY amid consumer confidence concerns, not yet observed materially in results .
  • Inventory: Dollar inventory up due to tariffs and FX (AUC higher), units up low double digits expected in Q2; composition viewed favorably with investments in newness .
  • China and International: Still strong double-digit growth; China comps impacted ~4 pts by Chinese New Year timing; store count ~154 with runway to ~200 and co-location strategy ahead .

Estimates Context

  • Relative to S&P Global consensus, Q1 2026 revenue was essentially in-line (+$1.11M, ≈+0.05%), while EPS was marginally below (-$0.003, ≈-0.1%); Q2 2026 actuals (reported later) were below revenue consensus but above EPS consensus, reflecting tariff and investment impacts on margins . Consensus values: Values retrieved from S&P Global*.
  • Implications: Minor estimate drift likely on margins (GM, OM) rather than top line for FY, with sell-side models incorporating higher tariff assumptions, modest pricing, and 2H mitigation phasing .

Financial Results Detail: Segment and KPIs

Segment/Channel (Q1 2026 YoY)MetricValue
AmericasNet Revenue Growth+3% (constant +4%)
InternationalNet Revenue Growth+19% (constant +20%)
AmericasComparable Sales-2% (constant -1%)
InternationalComparable Sales+6% (constant +7%)
DigitalRevenue$961M (41% of total)
StoresSales Growth+8%
StoresEnding Count770
Square FootageEnding Total3,415k
Cash & EquivalentsBalance$1.325B
InventoryBalance/Units$1.652B (+23%); units +16%
Tax RateEffective30.2%

Guidance and Margin Architecture Detail

Margin/Expense LineQ2 2026 Guide vs Q2 2025FY 2025 Guide vs FY 2024Drivers
Gross Margin~-200 bps YoY ~-110 bps YoY Higher occupancy/depreciation, higher tariffs, modestly higher markdowns, FX
SG&A Rate+170–190 bps YoY ~+50 bps YoY Foundational investments, depreciation, store labor normalization, brand building
Operating Margin~-380 bps YoY ~-160 bps YoY Tariffs and investments; mitigation phasing in 2H
Tax Rate~30% ~30% Stable assumptions

Key Takeaways for Investors

  • International strength offsets U.S. softness: Expect continued double-digit growth in China and Rest of World to drive mix, while U.S. comps may lag until traffic improves and newness scales distribution in the fall .
  • Margin path is tariff-dependent: Near-term pressure (Q2) with mitigation actions back-half weighted; watch for evidence of vendor savings and price capture without harming elasticity in premium segments .
  • Newness as a growth lever: Align No Line and lifestyle introductions (Daydrift, Be Calm) have strong early traction; full-store rollout is a potential 2H catalyst for comps and AURs .
  • Inventories elevated but intentional: Higher AUC from tariffs/FX and unit growth to support innovation; monitor cadence of sell-through and markdowns given cautious U.S. consumer .
  • Capital allocation: Ongoing repurchases ($430M in Q1) signal balance sheet strength; reconcile press release vs CFO share count detail when modeling average price/weighted shares .
  • Estimates likely converge on lower margins vs prior: FY EPS guide reduced; model a conservative GM/OM trajectory with modest price increases and FX/tariff sensitivity; revenue guide maintained .
  • Near-term trading setup: Q2 margin pressure is known; focus on updates to tariff mitigation, U.S. traffic trends, and fall product activation to gauge inflection potential into holiday .

Values retrieved from S&P Global* for consensus estimates.